| 杨柳,晋熠.晋商文献遗产互动数字叙事框架构建与应用路径探索[J].数字图书馆论坛,2026,22(5):62~71 |
| 晋商文献遗产互动数字叙事框架构建与应用路径探索 |
| Framework Construction and Application Path Exploration of Interactive Digital Narrative for Shanxi Merchant Documentary Heritage |
| 投稿时间：2026-02-24 |
| DOI：10.3772/j.issn.1673–2286.2026.05.006 |
| 中文关键词: 数字叙事；社交媒体；文献遗产；文化遗产；晋商；数字人文 |
| 英文关键词: Interactive Digital Narrative; Social Media; Documentary Heritage; Cultural Heritage; Shanxi Merchants; Digital Humanities |
| 基金项目:本研究得到山西省艺术科学规划项目“文化数字化战略下晋商文化遗产智慧数据建设与活化利用研究”（编号：25A001）资助。 |
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| 中文摘要: |
| 针对文献遗产数字化成果偏重资源展示、公众参与不足和社交传播薄弱等问题，本研究以互动数字叙事理论为基础，结合社交媒体传播逻辑，构建包含叙事核心层、媒介融合层和社交激活层的文献遗产互动数字叙事框架。本研究以晋商文献《复初记新选口外创业》为例，提出包含资源处理与叙事策划、交互平台开发与媒介融合、跨媒介叙事与社交传播的晋商文献遗产互动数字叙事平台构建流程。本研究将原始文献、历史语境、空间信息和公众参与纳入同一叙事框架，结合国际图像互操作框架技术标准，以及GIS和3D建模等技术，推动晋商文献遗产由专业研究资源向可阅读、可探索、可参与的数字叙事内容转化，为文献遗产活化传播和文化机构数字人文实践提供参考。 |
| 英文摘要: |
| In response to the tendency of digitized documentary heritage outcomes to focus on resource display, with insufficient public participation and weak social media dissemination, this study draws on interactive digital narrative theory and the communication logic of social media to construct an interactive digital narrative framework for documentary heritage. The framework consists of three layers: narrative core, media convergence, and social activation. Taking the Shanxi merchant document Fuchuji Xinxuan Kouwai Chuangye as a case, this study proposes a platform construction process for the interactive digital narrative of Shanxi merchant documentary heritage, including resource processing and narrative planning, interactive platform development and media convergence, and transmedia narrative and social dissemination. By integrating original documents, historical context, spatial information, and public participation into a unified narrative framework, and by combining the International Image Interoperability Framework technical standard with GIS, 3D modeling, and other technologies, this study promotes the transformation of Shanxi merchant documentary heritage from specialized research resources into readable, discoverable, and participatory digital narrative content. It provides a reference for the revitalization and dissemination of documentary heritage and for digital humanities practices in cultural institutions. |
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