马海群,闫芳.基于SNA的大学图书馆微博运行状况探析[J].数字图书馆论坛,2017,(2):2~6 |
基于SNA的大学图书馆微博运行状况探析 |
Study of Microblog Operation of University Library Based on SNA |
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DOI: |
中文关键词: 大学图书馆;微博;社会网络分析 |
英文关键词: University Library;Microblog;Social Network Analysis |
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中文摘要: |
微博是大学图书馆开展参考咨询服务的有效途径,对大学图书馆微博运行状况的分析有利于更好地开展参考咨询服务.本文采用调研法,利用UCINET软件,对大学图书馆微博进行分析.从微博关注度和服务功能对腾讯微博和新浪微博进行对比,研究结果表明,目前大学图书馆普遍存在忽视微博运营管理的问题,并据此提出相应建议. |
英文摘要: |
Now, Micro-blog is a high-traffic social platform, it is also an effective way of reference service for university libraries. The survey of the University Library Micro-blog operation is conducive to the effective development of advisory services. In this paper, we used the method of research, through the UCINET software to analyze the University Library microblogging account for the period up to July 25, 2016. From the data, we can find that the University Library Micro-blog account running status is not satisfied. Therefore, the corresponding countermeasures are put forward to improve the virtual environment of information service. |
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