刘慧,陆康.高校图书馆忠诚度体系研究[J].数字图书馆论坛,2015,(12):69~72 |
高校图书馆忠诚度体系研究 |
Research on University Library Loyalty System |
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DOI: |
中文关键词: 读者忠诚度;馆员忠诚度;高校图书馆 |
英文关键词: Reader Loyalty;Loyalty of Librarians;University Library |
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中文摘要: |
依据高校图书馆运营数据对读者忠诚度和馆员忠诚度进行分析,设计出高校图书馆忠诚度体系模型,并据此提出高校图书馆在读者服务工作和馆员教育中提升读者和馆员忠诚度的方法. |
英文摘要: |
Depending on the operational data of the university library, an empirical study on the loyalty of librarians and readers was conducted to design a loyalty system model of the university library. According to the loyalty model, methods were pointed out for the university library to increase the loyalty of librarians and readers in the education of librarians and reader service. |
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